Category Archives: Holiday Marketing

Social As A Service: On-Point Holiday Marketing

I had the worst customer experience just now.  I’m talking one of those infuriating, “Take my money!!!” moments, where all you’re trying to do is make a purchase and the customer service is horrible. 

For five days I let it fester. I used the site’s chatbot – no response! Email – no help!  This site is lucky that I really wanted to try their subscription service. I gave them days to respond and tried them on chat every time.  

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All That Glitters: How Your Local Business Can Compete On Instagram During The Holidays

I admit it — every holiday season I get distracted by all the lights and glitter out there. I mean, have you seen the Christmas light competition shows on TV? They’re the best! When there’s so much going on, it’s hard to focus in on any one thing!

The odds are good that most of your customers out there have the same problem.  When all the holiday ad campaigns go into full swing, the market gets deeply saturated with holiday promotions and sales.

Cutting through all that hoopla and grabbing your fair share of consumer attention can be tough during the holiday season. However, it isn’t impossible if you take advantage of some of the social media tools, like Instagram!

Continue reading All That Glitters: How Your Local Business Can Compete On Instagram During The Holidays