Categories : Infographics , Online Marketing , Social Media

2018 Holiday Marketing Trends [Infographic]

2018 Holiday Marketing Trends [Infographic]

It’s the most wonderful time of the year…

And piecing together this holiday infographic is one of my favorite annual traditions.

Surprising Holiday Stats

  • 68% of shoppers visit YouTube for buying suggestions
  • 37% of respondents give themselves a 🎁
  • 50% of 🎄 purchases are unplanned
  • 20% of consumers leave per second of website load time
  • 50% of all holiday sales will be from a 📱device
  • 35% of product purchases will be made from AI 🤖recommendations
  • 3%+ of purchases will be by 🗣️voice-command

Every year, there’s a new stat that comes as a surprise. For example, 68% of shoppers visit YouTube for product buying suggestions was a head scratcher for me. I don’t consume video like the average person.