One year ago this month marks the day every large social media agency was forced to triple their work in the name of “fake news” as Facebook and Twitter both released massive changes to how duplicate and shared content are managed across multiple social media sites.
A whirlwind of change in marketing
Online marketing has undergone more changes in the last year than perhaps ever. Big brands are doing all they can to answer to the user’s demands while still being able to make a buck. And as a result, advertising and authenticity rule all!
Your Marketing Strategy: Where to shift your budgets for 2019
Jump on over to this presentation we’ve posted on our LinkedIn account to see just what we’re predicting to be the big factors in social media marketing this year.
Here are the top five factors we’ll briefly discuss for marketing objectives to take note of this year:
- Budgeting for social media video
- Alternative advertising options
- Harnessing dark social
- Social media relevancy and content sharing
- Accounting for change
Just click below to take a look, give us a follow, and leave us a comment!